What app will claim the coveted place on the home screen now?
My beloved Foursquare app is going away on December 15. What will I do? I’ve been using this since…oh, since I lived in Michigan a lifetime ago, like2011.
I was smarmy enough when it split into the Swarm app in 2017. Now, I am sad.
Foursquare started as a geotag game and search provider. If you clicked on a previously-added business or location, you saw info and tips and guides there, plus you could “check-in” at that place and become virtual Mayor if you went there more times than anyone else.
I think Foursquare was the precursor to the “checking in/where are you” feature in Facebook. Many other apps came into existence or gained popularity around this time. The combination of the game and the guide became too much for developers for whatever reason, so the company split it into two different apps: Foursquare and Swarm.
Swarm became the game part, retaining that fun aspect of Foursquare. You still shared places you’ve been, you worked to become Mayor of your favorite coffee shop and you leave tips for other people playing the game.
Foursquare became a City Guide, showing places, photos and reviews of places or categories you searched for. Looking for Starbucks? Foursquare City Guide showed you the closest ones? Looking for coffeeshops in general? Foursquare displayed all chain and independent coffee and cafes nearby. Looking for lunch? Foursquare City Guide listed all places by distance to you. Nightlife? Things to do? It suggested all nearby places that were categorized as such. There were search filters: “I’ve been/not been before”; places I’ve liked; Open now. I cannot tell you how many times I’ve used it when my husband and I went into the City.
“Where’s a place around here to eat?”
“Let me look on Foursquare.”
“Are there coffeeshops nearby?”
“Yes, there’s [this place] we stumbled onto last year. Nearby is also this-this-and-this. Want to try someplace new?”
Even when I wasn’t going into New York City,
“I’m going to be at this [doctor/appointment/town] next week. Let me see if there’s a coffeeshop I can find nearby for afterwards.”
What will Swarm look like now with Foursquare going away? More importantly, what will replace Foursquare’s place on the coveted first page phone screen home page?
These are some tough decisions. Stay tuned.